https://www.rachelwrites.me/home daily 1.0 2024-12-26 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/170d44b5-afb8-435c-a7b6-d761c2f53ee9/1599596747203.jpg Home - Hi, I’m Rachel. A Birmingham-based creative copywriter. Ask me about my cats and my latest hobby! https://www.rachelwrites.me/portfolio-2 daily 0.75 2023-04-16 https://www.rachelwrites.me/portfolio-2/project-six-564m8 monthly 0.5 2022-06-25 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/1cccc2d2-5cdc-4015-a3b9-eaed221c90fc/Screen+Shot+2022-06-25+at+1.05.22+PM.png My Work - Email & Push AAPI Heritage Month Email https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/f81029a4-6f71-4f7e-8da5-dc90c767630b/Screen+Shot+2022-06-25+at+12.59.04+PM.png My Work - Email & Push Summer Stock Up Email https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/bdf8fe6c-6ba6-44a5-a0b4-b2f275b32503/Screen+Shot+2022-06-25+at+1.02.22+PM.png My Work - Email & Push Shopper Profiles Test Email Pt 1 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/4bf60f83-e98a-478a-a1fb-00de243cd091/Screen+Shot+2022-06-25+at+12.59.13+PM.png My Work - Email & Push Travel Email Card https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/480d641b-4786-44b6-a14b-713f20f038ad/Screen+Shot+2022-06-25+at+1.02.31+PM.png My Work - Email & Push Shopper Profiles Test Email Pt 2 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/612f73bb-8807-4b9e-ae24-1911cc062a79/Screen+Shot+2022-06-25+at+12.59.35+PM.png My Work - Email & Push Summer Stock Up Email 2 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/f7984b8f-441d-4efc-96a4-7ca9ff7eb9ae/Screen+Shot+2022-06-25+at+1.01.46+PM.png My Work - Email & Push https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/6565a84b-0238-4e6b-b0a5-67f669ba44ea/Screen+Shot+2022-06-25+at+1.12.22+PM.png My Work - Email & Push https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/7c11b85d-3213-4d85-952f-1bdfb7b70f43/Screen+Shot+2022-06-25+at+1.15.42+PM.png My Work - Email & Push https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/7c5e64d3-e5ee-4a06-81f8-375efd3bd979/Screen+Shot+2022-06-25+at+1.16.03+PM.png My Work - Email & Push https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/e1b5dadc-92c3-47c0-9056-350d29e71bab/Screenshot+2023-04-16+at+6.14.49+PM.png My Work - Email & Push https://www.rachelwrites.me/portfolio-2/cpg monthly 0.5 2022-06-25 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/ce2292b9-68fb-49b0-b6f2-561fc2e484ca/Screen+Shot+2022-06-25+at+1.01.17+PM.png My Work - CPG https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/0dfb5eb5-bcdd-4365-938c-e5fa10058a02/Screen+Shot+2022-06-25+at+1.07.39+PM.png My Work - CPG https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/72fadecd-3e77-40aa-b39c-b18e24b90044/Screen+Shot+2022-06-25+at+1.11.20+PM.png My Work - CPG https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/1a5b3fc2-4819-4da2-9224-a3b4b01ac7b6/Screen+Shot+2022-06-25+at+1.11.29+PM.png My Work - CPG https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/88084c78-17d0-4e29-884e-a9de5940b40c/Screen+Shot+2022-06-25+at+1.11.41+PM.png My Work - CPG https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/e638357e-5f22-410b-b711-119da098aa4b/Screen+Shot+2022-06-25+at+12.57.40+PM.png My Work - CPG https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/8316acd8-61ff-4c2a-a78a-067bc8e40c7f/Screen+Shot+2022-06-25+at+12.59.54+PM.png My Work - CPG https://www.rachelwrites.me/portfolio-2/project-five-3mmy3 monthly 0.5 2022-06-25 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/fcb9e716-eb24-48f8-8e00-741ff02c757f/Screen+Shot+2022-06-25+at+11.17.05+AM.png My Work - Social https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/0d32023d-188e-44dc-b6ca-2889eb1ba3a7/Screen+Shot+2022-06-25+at+11.17.32+AM.png My Work - Social https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/78f86257-e89b-40c6-989d-519bd0235c7f/Screen+Shot+2022-06-25+at+11.16.46+AM.png My Work - Social https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/b0cbbb19-b689-4944-92ad-800405867dba/Screen+Shot+2022-06-25+at+11.16.56+AM.png My Work - Social https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/8f03b50e-66a4-4e75-8db8-71b9b7989a24/Screen+Shot+2022-06-25+at+11.17.23+AM.png My Work - Social https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/4eac9015-999f-459d-b833-4397610076da/Screen+Shot+2022-06-25+at+11.17.41+AM.png My Work - Social https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/dba5198c-220b-4cd3-85f6-2d90a9d5f827/Screen+Shot+2022-06-25+at+11.18.42+AM.png My Work - Social https://www.rachelwrites.me/portfolio-2/project-four-ahre5 monthly 0.5 2022-06-25 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/d9cc21cb-d335-4ec8-b03e-be85e372657e/ramadanhero.jpg My Work - Video - Cooking Together: Aisha’s Bean Pie Cooking Together is a video franchise series that joins Shipt employees and their loved ones in their kitchen to share the joys of creating and consuming their favorite recipes. For Ramadan, we showcased Khadijah and her mother making a beloved treat. Role: Interviewer, talking point writer, social copy & blog writer. Collaborators: Alison Blackwell (Associate Copy Director), Jewell Fears (DEI Consultant) https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/f7bc7ac2-0125-4834-b24a-db9ca4529d00/Screen+Shot+2022-06-25+at+10.58.16+AM.png My Work - Video - Food for Thought: The Jolly History of Fruit Cake Food for Thought is a recipe and history-based franchise. To indulge in the holiday spirit, we tackled a well-loved (and hated) traditional treat in this fun and surprisingly delicious installment. Role: Researcher and co-writer for script, social, and blog copy. Contributors: Reed Strength (also the face of the franchise) https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/1d695baf-5db0-42f2-abe4-ea7b97eb554c/Screen+Shot+2022-06-25+at+11.01.21+AM.png My Work - Video - Cooking Together: Jacob’s Potato Latkes In celebration of Hanukkah, we met team member Jacob and his dad in their synagogue kitchen in Mobile, AL. They shared their traditional latkes recipe and plenty of cheer. To capture this father-son duo in their element, I interviewed Jacob and created talking points for the director to probe them with during the shoot. Role: Interviewer, talking points, blog, and social writer. Collaborators: Reed Strength (Senior Copywriter), Jewell Fears (DEI Consultant) https://www.rachelwrites.me/portfolio-2/campaign-work monthly 0.5 2024-12-22 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/4722756b-742a-4e47-9e9c-dcb9d41ee821/Screenshot+2023-04-16+at+5.47.09+PM.png My Work - Campaigns https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/beab7668-2e13-4ded-bc62-7f788f650372/Screenshot+2023-04-16+at+5.47.17+PM.png My Work - Campaigns https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/8b654d0e-0e02-4647-beb7-94ac70352247/Screenshot+2023-04-16+at+5.54.18+PM.png My Work - Campaigns https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/06846986-e6a3-46e5-ab45-197d757ad1b2/Screenshot+2023-04-16+at+5.54.59+PM.png My Work - Campaigns https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/fb221c61-ce58-4d9a-9326-6441704af6f8/Screenshot+2023-04-16+at+5.55.51+PM.png My Work - Campaigns https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/36ee3075-e885-4d9d-8d56-fb1fbda5638c/Screenshot+2023-04-16+at+6.07.50+PM.png My Work - Campaigns https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/fc2056be-52fb-4a5d-b7b2-3af1fe944aab/Screenshot+2023-04-16+at+6.08.08+PM.png My Work - Campaigns https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/daf53471-c8a6-40cc-96c9-5e9e8182c6ed/Screenshot+2023-04-16+at+5.57.16+PM.png My Work - Campaigns https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/3591cecf-9a2e-4864-af41-261f9cf3fa16/Screenshot+2023-04-16+at+5.59.16+PM.png My Work - Campaigns https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/7ab0cee2-29cc-4a23-8b4f-d8c30a437ccb/Screenshot+2023-04-16+at+5.59.26+PM.png My Work - Campaigns https://www.rachelwrites.me/portfolio-2/b2b monthly 0.5 2023-04-16 https://www.rachelwrites.me/about-1 daily 0.75 2024-12-22 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg About Me https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg About Me https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg About Me https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg About Me https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg About Me https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg About Me https://www.rachelwrites.me/portfolio-1 daily 0.75 2024-12-26 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Summer 2024 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Summer 2024 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847767761-J2M1HI20BXRQ9XCR0HUD/Large+JPG-Aro+Ha_0387.jpg Summer 2024 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/2cfbf479-20e6-4382-999c-713514766739/Screenshot+2024-12-26+at+4.37.00%E2%80%AFPM.png Summer 2024 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847323266-72NWHRF1QFUTULW9BR18/20140301_Trade-151_0124-copy.jpg Summer 2024 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847322796-4GQWUIJZ69E1XBVGEYUY/Large+JPG-20140228_Trade+151_0046.jpg Summer 2024 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847322171-2YHNWSTDQVJZWG6BB8MJ/Large+JPG-Aro+Ha_0428.jpg Summer 2024 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847321447-1IJTU4ZDFUYJYXJTERFM/Large+JPG-Aro+Ha_0010.jpg Summer 2024 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847320238-2VZQPV9ELGH1BFG69Q8J/Large+JPG-Aro+Ha_0393.jpg Summer 2024 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847319534-81UFWBJ847PXRDO7CHWE/Large+JPG-Aro+Ha_0380.jpg Summer 2024 https://www.rachelwrites.me/portfolio-1/project-six-6f87e-psdt8 monthly 0.5 2024-12-22 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847359057-HKZQQP8MCEM0UI23R57B/20140301_Trade-151_0124-copy.jpg Summer 2024 - Summer of Savings https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847359798-BCTJTJAS19PV54HL6VPM/20140301_Trade-151_0124-copy.jpg Summer 2024 - Summer of Savings https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847357814-SZ205VXUQGAN268M8A18/20140301_Trade-151_0124-copy.jpg Summer 2024 - Summer of Savings https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847356915-2V61708SR7M0A8IBEJLE/20140301_Trade-151_0124-copy.jpg Summer 2024 - Summer of Savings https://www.rachelwrites.me/portfolio-1/hello-sunshine-collaboration monthly 0.5 2024-12-26 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847356915-2V61708SR7M0A8IBEJLE/20140301_Trade-151_0124-copy.jpg Summer 2024 - Hello Sunshine Collaboration https://www.rachelwrites.me/portfolio-1/project-five-748cx-gczfg monthly 0.5 2024-12-26 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/dbf16096-0604-4b36-8c3d-f6207b7fbb1b/Screenshot+2024-12-26+at+4.26.04%E2%80%AFPM.png Summer 2024 - Summer of Sips https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/422a0089-0f26-4935-9f8f-837f6648b1a3/Screenshot+2024-12-26+at+4.29.51%E2%80%AFPM.png Summer 2024 - Summer of Sips https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/b222ea1e-7043-4321-b523-31d94ae9dc27/Screenshot+2024-12-26+at+4.26.34%E2%80%AFPM.png Summer 2024 - Summer of Sips https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/39cc618e-7de8-4ba5-8b90-b2688e577680/Screenshot+2024-12-26+at+4.26.39%E2%80%AFPM.png Summer 2024 - Summer of Sips https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/58d70a20-1054-4ca0-8115-b09492662579/Screenshot+2024-12-26+at+4.26.47%E2%80%AFPM.png Summer 2024 - Summer of Sips https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/46e8f13d-ad77-4f72-bc80-35b8e6f9807e/Screenshot+2024-12-26+at+4.26.56%E2%80%AFPM.png Summer 2024 - Summer of Sips https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/2862fd23-421d-4fe7-82ea-26406bf479ba/Screenshot+2024-12-26+at+4.30.41%E2%80%AFPM.png Summer 2024 - Summer of Sips https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/69bdec62-3750-40f2-8b57-423a2cecba5c/Screenshot+2024-12-26+at+4.27.03%E2%80%AFPM.png Summer 2024 - Summer of Sips https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/530ad398-19d8-42e3-83df-a28796f181b2/Screenshot+2024-12-26+at+4.27.11%E2%80%AFPM.png Summer 2024 - Summer of Sips https://www.rachelwrites.me/portfolio-1/project-five-748cx-4z3j9 monthly 0.5 2024-12-26 https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/8f22998b-7e51-4127-a657-0e5e6722a5a6/Screenshot+2024-12-26+at+4.36.35%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/2cb78325-dce4-4c2d-bea9-efef8a4be55c/Screenshot+2024-12-26+at+4.36.54%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/f1de644d-71df-45ad-93fb-3a34861b29d4/Screenshot+2024-12-26+at+4.37.43%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/0c2c9a37-7ecb-4190-b91f-6f978542e113/Screenshot+2024-12-26+at+4.37.00%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/fde05990-ef73-4211-996c-214a487bbcba/Screenshot+2024-12-26+at+4.37.37%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/17902ab9-0eef-4e7d-bae2-ef2407288327/Screenshot+2024-12-26+at+4.37.08%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/e0eefda2-089d-49a8-b1a5-859e904c7560/Screenshot+2024-12-26+at+4.37.14%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/08b91be8-7ca2-4eab-88d7-295080f66e9b/Screenshot+2024-12-26+at+4.37.31%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/ce14d9be-a6cb-4a9f-8558-4f5208ce0762/Screenshot+2024-12-26+at+4.41.48%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/be0ff996-4948-4eaa-b897-1e4032ea8757/Screenshot+2024-12-26+at+4.42.00%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/46fe205f-b3fb-4994-838d-4945fd02a959/Screenshot+2024-12-26+at+4.42.12%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/ea51acb4-693a-4f14-9417-1fac5bcec383/Screenshot+2024-12-26+at+4.42.23%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/a15bc4fd-b45d-4d1e-98b2-ddeaf29a47d6/Screenshot+2024-12-26+at+4.42.38%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/a26c9499-370d-4328-b3a8-915b27e5e5d2/Screenshot+2024-12-26+at+4.42.53%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/be529c32-5372-43d6-aa02-d4972de06715/Screenshot+2024-12-26+at+4.43.04%E2%80%AFPM.png Summer 2024 - Merch Experience https://images.squarespace-cdn.com/content/v1/62b7217d75dca257eedac1dd/874ec721-fc09-402b-924c-1f1ab75d10f6/Screenshot+2024-12-26+at+4.43.14%E2%80%AFPM.png Summer 2024 - Merch Experience